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Utah Travel Headlines

Thursday, January 19, 2012

Record Crowd Expected At Outdoor Retailer Winter Show

Sundance isn't the only show in town this week. The Outdoor Retailer Winter Show is bringing crowds to Salt Lake City and other show venues. It is Utah's largest trade show and it is expected to draw record crowds this year. It runs today through Sunday.

Most events take place in and around the Salt Palace, in downtown Salt Lake City. Traffic will be heavy in the downtown area. Hotels close to downtown will be full and restaurants will be overflowing.

The Salt Lake Tribune has this article about the show. Below are excerpts.

The not-open-to-the-public show connects buyers from outdoor specialty stores with more than 900 manufacturers from around the world.

“We are expecting an attendance uptick,” show manager Kenji Haroutunian said. “We can see hotel registration numbers are coming in quite strong. There will be 273 new exhibitors at the show. This is the biggest Winter Market ever staged, even without much snow.”

New this year is a confluence between Outdoor Retailer and the Sundance Film Festival, which also opens this weekend, as well as the fact that snowboarding giant Burton will attend the Winter Market for the first time.

“It is still exciting that the outdoor industry continues to embrace our destination and the business opportunity this trade show represents for the industry,” said Scott Beck, president and CEO of the convention and visitors bureau. “Our community’s commitment to our natural environment, as evidenced by the ongoing installation of the nation’s largest rooftop solar panel array [at the Salt Palace], is a reflection of our commitment to clients such as the outdoor industry. The participants in the two annual Outdoor Retailer Markets have helped to engender a vibrant Salt Lake community that celebrates the outdoors in many ways.”


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