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Utah Travel Headlines

Tuesday, September 28, 2010

Park City Resort Helps Women Become 'Snowmamas'

The Huffington Post has this interesting article about how Park City Mountain Resort is seeking to get more women involved in winter sport activities. Below are excerpts.

These days, when every snow sports resort is courting the family market big time with special deals as well as activities (check www.takingthekids.com to see what's going on around the country), Utah's Park City Mountain Resort is going the extra mile for moms.

Spearheaded by Park City executive Krista Parry -- a snow loving mom herself -- the resort has launched www.snowmamas.com -- a first for the industry -- and a place where moms can trade tips (even recipes for easy, healthy apr├Ęs-ski dinners), share experiences and even vent their frustrations. Full disclosure: I was so taken with the idea that I signed on to help edit the website.

Now Park City Mountain Resort is looking for more Snowmamas and papas to join the inaugural group with a "Become a Snowmama" contest kicking off Sept. 28.

"The Resort is looking for snowmamas and snowpapas from around the country who are passionate and excited about family winter vacations and want to share their experience and insider tips," says Parry. Entries will be accepted until midnight on October 15.

Yes, Park City is searching for snow papas too. Plenty of dads, of course, do their share and then some on vacation -- including my own husband who likes nothing more than whipping up a big breakfast for the gang at a vacation ski condo and then chasing them down the mountain (long gone are the days when he led the way.)

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